Marketing Cloud Growth Edition exclusively for Small and medium-sized B2B businesses (SMBs)

The Business owners feel overwhelmed by ever-evolving marketing demands. Using limited resources within the budget and keeping up with competitors and customer expectations is often daunting. That’s where Salesforce came into the picture by introducing the Salesforce Marketing Cloud Growth Edition exclusively for Small and medium-sized B2B businesses (SMBs). In this blog, we will discuss how this innovative solution, combined with Data Cloud, can simplify your marketing efforts and equip your team with essential tools to deliver an exceptional Customer Experience to your customers.  

Why embrace the power of AI in marketing with Marketing Cloud Growth Edition?

The Marketing Cloud Growth Edition is a game-changer for small and medium sized B2B businesses. It offers a seamless integration of Data Cloud (without extra costs) and generative AI into their workflow by bringing sales, commerce, and service onto one platform. Using this Salesforce Marketing Cloud Growth Edition, small businesses can swiftly use their CRM data and insights to:

• Segment their target audience: Use natural language prompts and create new audience segments without coding and in less time.
• Create visually appealing content: Generate campaign briefs, landing pages, content, and segments automatically, also use the templates to reach the target audience faster and easier.
• Personalize the Customer Journeys: With insights on customer data, you can deliver tailored messages and offers, forging stronger connections and boosting in-person engagement across various channels via emails, mobile, advertisements, and others
• Gain metrics on Campaign Performance: The real-time reports and user-friendly dashboards can help you understand the impact of your campaign and optimize the performance
• Get a Unified Customer View: Data Cloud enables your teams to get a complete view of your customers across marketing, sales, service, and commerce
• Hyper-Personalization: By activating data on Data Cloud, your teams can put data into action across the channels to send more relevant messages to customers and customize the customer journeys

With essential Marketing Functions like lead generation, automation, social media management, and email marketing features, Salesforce Marketing Cloud Growth Edition is the most needed, cost-effective, user-friendly, no-code, AI-powered platform to fill small and medium B2B businesses’ Data-driven Marketing and Advertising needs. Get started with Salesforce Marketing Cloud Edition with affordable pricing plans and use abundant resources to harness the power of generative AI for your business growth. As a Salesforce Summit Partner (Platinum), we take immense pride in supporting businesses using the Salesforce platform to fully take advantage of its potential. If you need more help setting up Marketing Cloud Growth Edition for your business, talk to our team at sales@dextara.com for more info, and let’s delve deep into digital to create more connected customer experiences.